Where Are You Based?” – A common question, with a more complex answer than you might expect
It’s one of the questions we hear most often. And while it may sound simple, the answer reveals a great deal about how private aviation actually works – and about what sets Admiral Jet apart.
People are used to services being tied to a fixed location. A hotel, a restaurant, even a traditional airline – they operate from a central base, often with their own assets, their own premises, and limited geographical reach.
We are not that.
At Admiral Jet, we do not operate with geographical limits. We are not confined to a single hub, a fixed fleet, or even a national boundary. We are a specialist private aircraft broker – and that distinction is fundamental to the way we serve our clients.
We Are Not Aircraft Owners – We Are Aviation Specialists
To understand what this means in practice, it’s worth defining what we do.
We don’t own aircraft. We don’t need to. Instead, we provide access – access to a global network of carefully vetted operators and aircraft, selected for their safety records, professionalism, and performance. This means we can offer our clients far more choice, better availability, and properly tailored solutions for every journey.
The question isn’t, “What aircraft do we have?”
The question is, “What aircraft is most appropriate for your journey?”
By working independently of ownership constraints, we are able to put our clients first – every time. The aircraft we propose is chosen for its suitability, not because it happens to be sitting in a hangar that we need to keep busy.
So – Where Are We Based?
Technically, our headquarters are in the UK. That’s where our core team is located. But operationally, we are everywhere our clients need us to be.
If you’re flying from Milan to Paris, we will source the most suitable aircraft for your trip positioned in Milan, or from nearby, making sure it is exactly what is required. If your helicopter transfer is in Mallorca, we will coordinate it locally through a trusted partner on the island. Need a transatlantic jet from New York to London? We’ll access the appropriate aircraft from a proven US operator.
We are not tied to a base. We are tied to standards.
Those standards are the same whether you are flying from Farnborough or Faro, from Nice or New York. Our job is to ensure that every detail of the flight – from the moment it’s requested to the moment the wheels touch down – is managed to the highest possible level of precision.
Why This Approach Matters
In private aviation, assumptions are common – and often outdated. The idea that a company must own a fleet in order to offer premium service is one of them.
In reality, ownership can be rather limiting. It constrains choice, creates operational inefficiencies, and can result in clients being sold what is available, rather than what is optimal.
Our model is different.
Because we operate independently, we can deliver:
- Wider availability – aircraft of every type and size, from light jets to ultra-long-range jets
- Local relevance – solutions sourced as close to the point of departure as possible, and pilots who are experienced in short runways or difficult mountain ascents
- Operational intelligence – expertise in airport handling, regional regulations, and optimal routing
- Value for money – you won’t experience any of the overheads or repositioning costs that ownership models often entail
This structure allows us to respond quickly, efficiently, and with complete focus on what matters to you.
Local Expertise, Global Capability
We don’t own aircraft, but we are not removed from operations. Quite the opposite.
We maintain longstanding relationships with operators across the UK, Europe, the Middle East, the US, and beyond. We know who performs well. We know which crews are best suited to particular types of mission. We specialise in the nuances of airport slots, night flying restrictions, and international permits. We have experience, and focus on providing you with top level service at all times, without the distractions of operational issues.
We’re also on hand to advise on connecting services – such as chauffeur transfers, hotel access, and time-critical ground logistics. This is where experience counts, and where relationships matter.
When we speak to clients about flying into Courchevel, or landing in Olbia at the height of summer, or meeting tight deadlines between city meetings – it’s not theoretical. It’s based on real knowledge, built over years of practice.
The Personal Connection Still Matters
In an industry full of noise, Admiral Jet is not interested in gimmicks. What we offer is professionalism, discretion, and clarity.
When you contact us, you are dealing with highly qualified aviation professionals who take the time to understand your journey and ensure it’s handled with the level of care you’d expect – whether you fly occasionally or every week.
We act as a single point of coordination. One person, one contact, one clear line of responsibility.
So “Where Are You Based?” is the wrong question – and the right one
When someone asks us where we’re based, they are often really asking something else:
“Can you help me from where I am?”
“Do you operate in this location?”
“Will I be in safe, capable hands?”
And the answer to all three is yes.
We are based where you need us to be. We are operationally present wherever our clients are. And we maintain the highest standards of aviation service through trusted relationships, rigorous processes, and a deep understanding of how to deliver under pressure.
In Summary
Admiral Jet is headquartered in the UK. But our reach is international. We do not own aircraft; we select them based on what’s best for your journey. We are not limited by fleet, geography, or availability. We operate through intelligence, experience, and trusted global networks.
That’s what makes us effective. And that’s what makes us the right choice for your private jet and helicopter requirements, no matter where you are in the world.